Vanoggend op my voer, verskyn 'n pos wat my aandag getrek het, hoe om 'n Twitter-luisterpos op te stel. Nadat ek egter na die berig geklik het, was ek teleurgesteld omdat daar eintlik geen besonderhede oor die opstel van 'n werklike inligting was nie luisteraar. In plaas daarvan is ek bloot 'n boodskap ontvang oor hoe om 'n op te stel Twitter rekening.
Die opstel van 'n Twitter-rekening bied u geen insig in wat mense eintlik is nie sê oor jou, jou handelsmerk, produkte of onderneming. Dit bied slegs 'n manier waarop mense met u kan kommunikeer deur hierdie unieke medium.
Hoe om mikro-blogluisteraars op te stel
Om 'n 'luisteraar' op te stel, kan u eenvoudig na Google gaan en die term soek waarna u soek (dit Twitter voorbeeld toon 'n soektog na "Microsoft-advertensie" na Twitter):
webwerf: twitter.com "Microsoft-advertensie"
vir Vriendvoeding:
webwerf: friendfeed.com "Microsoft-advertensie"
As u 'n stap verder wil gaan en reageer op mense wat oor u, u produk of u handelsmerk kommunikeer, stel dan 'n Google Alert om u te e-pos soos dit gebeur. As bemarkings- of reputasiebestuurder kan ek selfs 'n tekswaarskuwing saamstel met Google Alerts en ek sal direk op die twiet reageer.
Well durh! You’d think that would have been obvious to most people. Sounds like they don’t “really” understand twitter do they?
You’re right, Jason. When I saw the note on the other site about setting up a ‘twitter listener’ but there was no means to actually ‘listen’, I had to write the post!
I always wondered how companies I mention on Twitter are able to find me and respond. Now I know. Thanks.
Hi, Douglas .. thanks for the link!
The bulk of Beth’s advice on listening is actually contained in the slideshow. In the first part of the post, she does walk you through how to set up an account, but in the slideshow she goes into the details of how to listen for brands, trends and other details you may be interested in from a market research point of view.
She certainly mixes listening with communicating, but there are some good “how to listen” tips in the slideshow.
Cheers .. Kate
Kate,
Thanks so much for letting me know this! I owe you both an apology, I thought I was short-changed. 🙂 Looks like I need to return and listen!
Weereens dankie!
Doug
🙂 No worries! I was surprised too when I first read it – but then dug into the powerpoint. SOme good stuff. Beth is a super-smart socmed evangelist!!
Hi Douglas:
An even easier way is to use TweetBeep.com which itself uses the former Summize at http://search.twitter.com. I use TweetBeep to monitor a lot of different keywords including all the various misspellings of my last name! 🙂
Also for those interested I prepared slide for an Intro to Twitter that I delivered at Atlanta Web Entrepreneurs’ recent Twitter meetup.
- Mike
Mike, that’s a great find! Too bad that Tweetbeep didn’t have some sort of instantaneous feature for capturing those search terms. If an hour goes by that someone’s speaking about your company – it could be too late!
I added it to the daily links yesterday, though! Thanks for the catch!
Hi there Douglas.
I prefer to subscribe to the Twitter search results newsfeed (top right-hand corner) like so:
http://search.twitter.com/search?q=%22blog+bloke%22
That way I’m not waiting around for an email from Google alerts. I can access the info any time that I chose.
Your timing is impeccable, Bloke! That was my plaas vandag!
Altyd 'n strooimeisie .. nooit 'n bruid nie 😉